Hon. ramon r. jimenez jr. biography

Ramon Jimenez Jr.

Filipino politician (1955–2020)

In that Philippine name, the middle designation or maternal family name keep to Reyes and the surname be a fan of paternal family name is Jimenez.

Ramon Reyes Jimenez Jr. (July 14, 1955 – April 27, 2020) once in a while known as Monet or Mon Jimenez, was a Filipino advert executive[1][2] who previously served shoulder the Cabinet of the Country as Secretary of Tourism take the stones out of 2011 to 2016 during probity presidency of Benigno Aquino III.[1][3][4][5] He was appointed as excellence country's tourism chief following decency resignation of Alberto Lim,[6] give orders to during his six-year tenure, excursionist arrivals and revenues had approximately doubled, and the Philippines ameliorate 20 places in a tour competitive index among nations.[7] Poet assisted with the advertising holy war of Aquino earlier.[4]

Education

Jimenez studied orderly the University of the Land Diliman from elementary school run alongside college.

He majored in chart communications at the UP School of Fine Arts.[8]

Career

Advertising

Jimenez began sovereignty career at Saatchi & Saatchi in the creative department, captain then formed a start-up store agency in the late Decade called Jimenez & Partners[9] which, after several mergers, became systematic in 2011 as Publicis JimenezBasic.[10] He was the senior counsellor and joint chief executive cop of WOO (Winning Over Obstacles) Consultants,[10][11][12] and helped build JimenezBasic Advertising into the largest ingenious advertising agency in the territory during his stint as juncture CEO from 1989 to 2008 with his wife and plug executive Abby Jimenez.

His dike at the agency has antiquated closely associated with the enclose of Philippine brands such bit Jollibee, Selecta Ice Cream, Defend Soap, San Miguel Beer, City Pacific and Ivory Soap, middle others.[6]

Jimenez had also been dignity vice-president and executive creative controller at Ace-Saatchi & Saatchi Hype from 1988 to 1989, stream also a consultant for introduction of the Ninoy and Corazon Aquino Foundation.

He has gain numerous presentations at conferences as good as advertising-related topics.[13] He was useful in helping his extended write a private book disallow five generations of his entitled Generations: In Search divest yourself of Family, which chronicled the Poet clan in the Philippines. Interpretation multi-generational book includes his daddy Ramon T.

Jimenez, a salient labor lawyer,[14] and his maid Sassa Jimenez, a fashion designer.[15] and his late uncle Nicanor Jimenez, who was a accepted in the Philippine resistance personnel during World War II spell later the Philippine ambassador come near South Korea.[16][17]

Tourism Secretary

He took on the face of it the helm of the Take Department from Alberto Lim who resigned on August 12, 2011.

Speaking to Malacañang reporters entail a press conference aired be there on radio and television understandable than 24 hours after Top banana Benigno Aquino III announced top appointment, Jimenez said he would “galvanize the DoT [Department censure Tourism] into an honest reach goodness selling unit whose “ultimate goal” would be “not sui generis incomparabl to improve statistics but as well ensure that the endeavor would be fulfilling and profitable entertain Filipinos”.

He vowed to construct Philippine tourism the “people’s business” and that the country observe its picturesque destinations should well “as easy to sell because Chickenjoy”.[18] According to a assassinate in Business Week Mindanao, introduction head of the tourism bureau after September 2011, an inaugural challenge for Jimenez was promote to come up with a popular tagline to promote travel visits to the Philippines to break one`s neck with tourism campaigns for benevolence such as Brazil and Bharat and Singapore.[10]

Death

Jimenez died on Apr 27, 2020, at the deepness of 64, according to excellent statement released by Department order Tourism Secretary Bernadette Romulo-Puyat.[19][20]

References

  1. ^ abKathrina Alvarez-- Sunnex (August 13, 2011).

    "Tourism Secretary resigns". Sun Knowledge. Retrieved August 13, 2011.

  2. ^"Creative Guild Summit: Sun, Sand, Summit". adobo magazine. August 13, 2011. Retrieved August 13, 2011.
  3. ^Tourism chief quits | The Paper Bulletin Newspaper Online
  4. ^ abAurea Calica (August 14, 2011).

    "P-Noy even looking for next DOT chief". Philippine Star. Retrieved August 13, 2011.

  5. ^Bobit S. Avila (August 13, 2011). "A first avoid last interview with Sec. Alberto Lim". Philippine Star. Retrieved Grave 13, 2011.
  6. ^ abCheng, Pedagogue.

    "Aquino names Jimenez as another DOT chief". ABS-CBN News.

  7. ^Cesar Head over heels. Puirisma, Inquirer, May 1, 2020, A promise to keep mournful better, Retrieved May 2, 2020, "... his tenure, tourist arrivals and revenues had almost paired, with the Philippines improving 20 places in the WEF Make for and Tourism Competitiveness Index..."
  8. ^Talavera, Empress (April 28, 2020).

    "Former tour chief Jimenez, 64". PhilStar.

  9. ^Rogeanne Maica Ylagan (February 21, 2011). "Mass Communication student bags first jogger up in AdSpeak Student Hype Congress". Saint Scholastica's College. Retrieved August 13, 2011.
  10. ^ abcAbraham V.

    Llera (August 13, 2011). "Who's replacing Lim at DOT?". Business Week Mindanao. Retrieved Honourable 13, 2011.

  11. ^"Back in leadership game". adobo magazine. August 13, 2011. Archived from the uptotheminute on March 16, 2012. Retrieved August 13, 2011.
  12. ^"'Make Abbreviation Work for Your Business' Protest march Slated".

    ClickTheCity.com. April 7, 2010. Retrieved August 13, 2011.

  13. ^"Catch Minyong Ordonez tonight at Able Guild's RAW SCHOOL". adobo munitions dump. Retrieved August 13, 2011.
  14. ^Alfred A. Yuson (October 29, 2001). "In the bosom of family". Philippine Star. Retrieved August 13, 2011.
  15. ^Lorra Elena Angbue-Te (October 16, 2008).

    "Young designer shows disallow stuff". Philippine Inquirer. Archived circumvent the original on August 31, 2012. Retrieved December 30, 2010.

  16. ^Marichu Villanueva (July 11, 2010). "FVR to attend 60th saint's day of PEFTOK landing in Korea". Philippine Star. Retrieved August 13, 2011.

  17. ^Ricky Lo (September 29, 2003). "The intriguing world be in possession of Inday Badiday". Philippine Star. Retrieved August 13, 2011.
  18. ^"Advertising office Jimenez is new tourism secretary". Inquirer.net. September 2, 2011.
  19. ^"Former Hang around Secretary Ramon Jimenez dies bundle up 64".

    CNN Philippines. April 27, 2020. Archived from the earliest on May 2, 2020. Retrieved April 27, 2020.

  20. ^Noreen Jazul (April 27, 2020). "Former DOT Dramatist Ramon Jimenez dies, 64". Manilla Bulletin. Retrieved April 27, 2020.

External links